People lose track of what's in their kitchen. Some items are bought in excess, others expire before they can be used, all of which leads to unnecessary spending. FreshTrack sets a simple goal: know what you have, plan what you’ll eat, and buy only what you need.
I mapped common grocery flows and designed three surfaces to support them: Inventory, Shopping List, and Recipes, with a summary view for feedback and trends. Decisions were guided by HCI principles: prioritize critical info, recognition over recall, and feedback at every step. In practice, that meant item expiration labels, purchase suggestions, and recipes using items already on-hand. The result is a system that lowers cognitive load and bridges the gap between what users want to do and what the UI affords.
Early walkthroughs showed that navigation felt natural and the “what should I buy?” question got easier once the inventory was linked to the recipes and shopping list. The Summary tab then shows spending and waste trends so habits can adjust over time.
